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| ˈwɒts ðeə | An independent music agency based in Warsaw, Poland. It specializes in introducing local artists to an international audience and foreign bands to Polish crowds. Known for its enthusiasm towards the music scene and casual conduct of business.

We are in Truro, Canada!

Where Nova Scotia Music Week is about to start. Can’t wait!

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We book shows and organize tours for Polish bands abroad. We can do it by ourselves or in co-operation with other local booking agents in different countries.

We do the same for international artists in Poland, and the locations include: Warsaw, Poznan and Krakow. We work with different venues and local promoters. You can be sure we will take all your needs into consideration.


We do promotion of Polish bands and their shows abroad and contact the artists with international PR agencies that suit them best.

We promote shows for international bands in Poland in different venues in Warsaw, Poznan and Krakow.


We prepare long-time strategies regarding artist development on certain territory in Europe. We can also prepare strategies for a given event (showcase festival, tour or important gig). Each strategy is different just as different are the bands and their needs. We will do a proper research and a planning session, and the results might include also a marketing package suggestions.


If an artist or their manager needs a certain knowledge about other music markets, we are the right people.

We will do market research, partnership matching or image consultation, among others.

tour management

We will take care of you till the very end. We will even clean your laundry:

“I will also reintroduce you to Emi – the promoter with the perfect smirk and world’s best hugs. She is scrappy and tender. She will elbow your ribs when complimenting you. And she will also take all your terrible rotten laundry and clean it while you soundcheck and eat dinner, even though she is busy with both promoting the show and working as a lawyer. Needless to say, she is one of my all time favourite people on this earth. Her face alone makes me feel calm and safe and happy and excited all at once.”

– Alexei Perry, Handsome Furs

We’ve been doing spectacular things for more than seven years now.

In 2009 Emi with her friend Cyprian Bus co-funded Front Row Heroes. During the next 4 year they promoted shows in Poland for: Moonface, Lower Dens, Tiny Vipers, Basia Bulat, Handsome Furs, No Age, HEATLH, Hanne Hukkelberg, Molly Nilsson, Ben Caplan, Screaming Females and Polvo, among others.

Front Row Heroes received Nocne Marki – Polish Nightlife Awards 2011 as the Agency of The Year.

In 2012 Front Row Heroes with Emi on board organized ubran music festival – Green ZOO in Krakow co-presented by POP Motreal. Green ZOO returned the favor by co-presenting at POP Montreal 2012, having Julia Holter and Tim Hecker as guests.

For her work, Emi was awarded by British Council with Young Creative Entrepreneur Awards in 2011.

What’s There is her new project, started in 2014.